Automation and personalization will be key themes in 2025, necessitating a cohesive strategy for owned, earned, and sponsored media. In today's media environment, striking this balance in your media strategy is difficult and ever-changing.

Automation is all ready under FREE at Local Laura, the new powerhouse for the NYC and Long Island community to promote services.

The next one is FEATURE and it's all easy to use.

Tangible products are physical items that can be touched, seen, or felt, while intangible products are non-physical items that cannot be touched or seen which are promoted heavily online.

Let's say the mobile phone is a tangible and intangible product that promotes companies selling products and services.

Both tangible and intangible assets have value and can be bought and sold online.

The bottom line is customer service providing outstanding satisfaction.

NYC is the mecca of the media market and tools are the key. Which one?

Of millions, it's hard to distinguish one that works from no single tool that works for any industry sector.

From our research, one tool stands out and its poll.

Just post a question with an answer to choose from.

That is the basic step to determining what is needed to move ahead in NYC.

NYC released new data on landmarks and the Statue of Liberty continues to remain the number one spot. 

The Vessel in Hudson Yards is the newest addition to the list.

Now architecture leaders from all over the world are analyzing NYC to add another landmark.

Will the location remain in Manhattan?

Time will tell.

A promotional post is the first step to the marketing mix that shows a list of tools to use to determine your customer base.

It's all available on the Friends of Laura channel.

So get ready and start posting.